Just like a baseball glove or pair of boots, drum heads must be broken in if they are to perform their best. Sure, there's nothing wrong with slapping one on and torquing it down. You can get a tone and even tune it, but are you getting the best tone? And how long will it stay tuned?
Seating the drum head forms a crucial bond between the metal crimp ring and the hoop. More importantly, the head is formed to the shell's bearing edge in such a way that tuning is easier, lasts longer, and sounds better.
Before looking at the seating process, I want to point out the importance of cleaning the bearing edge and inspecting it for wear or dents. A clean dry cloth can be used to wipe off the shell and edge. You would be surprised at how easy dust, dirt, and grime can get between the head and shell.
If you discover dents in the edge, stop what you're doing and let out a long scream. After that you can relax and deal with it by getting a drum shop to re-cut the bearing edge. If you don't have a local drum shop that can do it, there are many drum builders who provide this service. My friend Mark Ross at MRP Custom Drums will be happy to guide you through the process.
Seating a new drum head is easy to do. The problem is what method should you use? There are probably quite a few creative tricks people have tried, but only two methods have been accepted as the standard practice. Let's take a look at each: